Standard and Advanced are complete paid reports you can buy online and put to work with your team or agency. Enterprise is a separately scoped, analyst-reviewed engagement for broader organizations and stakeholder groups. All three help you understand your current visibility, prioritize approved work, and measure again. AeoState keeps each path clear from the start.
A 25-question buyer cohort against ChatGPT, plus keyword and backlink evidence.
The complete diagnosis: five engines, answer intelligence, up to 3 competitors included.
A separately scoped, analyst-reviewed engagement for broader organizations, markets, and stakeholder needs.
PDSA applies to every report: plan from the report, do approved work, study a later report, and act on what changed. Standard and Advanced re-measure whenever you buy the next report; Enterprise uses separately scoped reviewed packages.
SEO is an important component of AEO: AI engines retrieve, rank and corroborate their answers through the same search infrastructure that classic SEO optimises, so search visibility feeds answer visibility. The rows below show which report carries each capability.
| Capability | Standard ReportStandard Report · $25 · one report · one engine | Advanced ReportAdvanced Report · $279 · one report · five engines | Enterprise ReportEnterprise · AEO voice complete |
|---|---|---|---|
| Scope | |||
| Websites analysed | 1 website | 1 website | 1 root domain per audit cohort |
| Pages crawled | Up to 8 pages | Up to 8 pages | 40 by default, configurable to 500 |
| Competitors | Not included | Up to 3 included at no extra charge | Named in the prompt catalog and in source-evidence comparison |
| Markets and languages | 1 | 1 | One locale + geography per cohort; re-run per market |
| Prompt set tested | ChatGPT: 25 buyer-intent prompts, with 5 representative sample answers shown | 50 objective-tailored buyer questions, frozen for the report and each run once against all 5 engines (ChatGPT, Claude, Gemini, Perplexity, Grok) — up to 250 recorded answers, every one shown in full | The same 50-question, 5-engine Advanced baseline, plus analyst-scoped repeats, paraphrases and market cohorts |
| Industry profiles | Category-matched vertical profiles | Category-matched vertical profiles | 3 versioned packs: B2B SaaS, local services, generic |
| Answer modalities | |||
| Text engines (ChatGPT, Claude, Gemini, Perplexity, Grok) | ChatGPT only — named / top-3 / position rates plus a sample of recorded answers | 5 engines — ChatGPT, Claude, Gemini, Perplexity and Grok: provider-specific observed visibility from live web search, with one shared website-readiness assessment shown separately | Per-engine evaluation with citation and consultation metrics |
| Voice surfaces | Not covered | Not covered | 8 named surfaces: ChatGPT/Claude/Grok/Perplexity Voice, Gemini Live, Siri, Alexa+, Google Search Live/Maps |
| Voice assistant data, checked at the source | Not covered | The Apple Maps listing Siri reads, the Google Maps listing behind Google voice, and the Claude models that power Alexa+ — measured for your business | The same source measurements, plus live device traces by your analyst |
| Spoken vs typed control tests | Not covered | Not covered | Paired, to separate speech recognition from retrieval |
| Per-modality scoring | Not included | Single overall score | Separate web and voice/entity scores, blended by a profile-set voice weight |
| Diagnostics | |||
| AI visibility score | Overall + 8 on-page categories + off-site brand presence | Overall + 8 on-page categories + off-site brand presence, with the weighting stated | Web score (8 categories) + voice/entity score (8 categories), each with penalties and caps |
| Confidence reported separately from score | Included | Included | Included, driven by evidence coverage |
| Second opinion on the grade | Not included | Evidence-grounded counter-view: where the grade reads too harsh, where it is fair, and data-quality caveats | Independent adversarial audit before release |
| Sitemap, canonical and indexation review | Included | Included | Included |
| Structured data audit | Not included | Core schema types | Required and recommended types, validity, and visible/schema parity |
| Entity identity and disambiguation | Not covered | Not covered | Canonical name, legal name, aliases, identifiers, sameAs links |
| Brand and entity consistency | Not covered | Not covered | Source-by-source conflict register with severity |
| Answer-readiness of content | Not included | Top gaps | Scored: direct answers, front-loading, sentence length, FAQ coverage |
| Question and conversational intent coverage | Not included | Top gaps in your category | Scored across identity, suitability, price, availability, support, alternatives, trust and limitations |
| Content freshness and update cadence | Not included | Flagged where stale | Scored against the frozen capture time |
| Author, credential and expertise signals | Not included | Basic check | Scored under entity clarity and trust |
| Review and reputation signals | Not included | Summary | Scored under off-page corroboration, by source tier |
| Local presence and listing consistency | Not covered | Not covered | NAP, hours, categories, duplicates and closures reconciled per location |
| Pronunciation and speech-recognition support | Not covered | Not covered | Scored: ambiguity, alternate spellings, phonetic guidance |
| Action readiness | Not covered | Not covered | Call, directions, booking, demo, order and support destinations verified |
| Authority and citation mapping | Not included | Summary | Source-domain breadth and concentration, per engine |
| Prompt-level answer capture | Sample of ChatGPT answers, verbatim | Recorded verbatim in the report's engine-answer evidence | Every engine answer recorded verbatim and hash-bound in the evidence ledger |
| What AI gets wrong about you | Not included | Flagged if detected | Expected-vs-observed fact accuracy, contradiction and omission |
| Answer intelligence | |||
| Plan A — competitive share of voice | Simple list: the first 5 brands ChatGPT recommends for your category | Included across all five engines, with your measured gap to the leader | Included across every engine and market in scope |
| Plan B — citation network | Not included | Included: ranked source domains per engine | Included across every engine and market in scope |
| Plan C — brand / earned / social split | Not included | Included per engine with the measured source mix | Included across every engine and market in scope |
| Questions you lose, and the sources to win them | Not included | Every buyer question where a competitor is named and you are not, with the sources cited or surfaced in the recorded response | As findings with evidence, prioritized into the roadmap |
| Tier 1 — per-engine matrix and divergence | Not included | Five per-engine views plus measured agreement and divergence | Included across all engines and markets in scope |
| Simple comparison with your previous report | Not included | Charted score and category progress, plus ranking and backlink changes when a previous Advanced report exists | Included as the baseline beneath full ranking defense |
| Tier 2 — multi-market and paraphrase robustness | Not included | Not included | Included for the markets, languages and paraphrase cohorts in scope |
| Tier 3 — ranking defense | Not included | Not included | Full per-engine share-of-voice, competitor and citation-network movement |
| Organic search & SEO evidence | |||
| Keyword searches with volume and rankings | Ranked keywords with search volume and Google position, one market | Ranked keywords with search volume and Google position, one market | Ranked keywords with search volume and position, per market and language |
| Keyword distribution in website content | Buyer-intent vocabulary coverage scored from your crawled pages | Buyer-intent vocabulary coverage scored from your crawled pages | Intent-term coverage scored from crawled pages, with ranked-keyword evidence reported alongside |
| Backlinks search | Headline backlink numbers for your domain: domain rank, referring domains, total live backlinks | Live backlink profile: domain rank, referring domains and live backlinks | Live backlink profile: domain rank, referring domains and live backlinks |
| Search-engine ranking checks | Google positions for the keywords you already rank for | Google positions for the keywords you already rank for | Live Google top-10 position and SERP features for every tracked keyword, per market |
| SEO evidence provenance | Hash-stamped snapshot embedded in the report | Hash-stamped snapshot embedded in the report; unavailable data labeled Not assessed | Hash-frozen snapshot in the evidence ledger, reported separately from AEO scores |
| Deliverables | |||
| Charts, graphs and explanatory narrative | Concise tables and answer samples without charts or extended narrative | Included: share-of-voice and source-mix charts, category analysis, detailed narrative, and a previous-report progress chart when a baseline exists | Included and expanded for every market, modality and stakeholder decision in scope |
| Report | Exactly 5-page concise PDF | 30+ page analysis PDF, followed by Appendix A with every recorded answer in full; Appendix A is not counted in the analysis page total | 50+ page reviewed PDF, with JSON and Markdown evidence exports where included in scope |
| Prioritized fix list | Included | Included | Typed tasks with phases, risk levels and acceptance criteria |
| 90-day recovery plan | Not included | Included — immediate low-hanging fixes first, then the 90-day sequence with verify steps | 3-6 month phased implementation plan with acceptance criteria |
| Evidence behind every finding | Included | Included | Every finding bound to a frozen evidence ID |
| Implementation specs for developers | Not included | Not included | Evidence-bound briefs, ready to ticket |
| Ready-to-apply patches | Not included | Not included | Deterministic patches for entity JSON-LD and sitemaps |
| External-platform correction packets | Not included | Not included | Apple, Google, Alexa+, directory, review and merchant packets |
| Executive summary for stakeholders | Not included | Page-one verdict: shared website readiness, observed provider outcomes, and what drives the grade | Included |
| Reproducibility | Not included | Frozen 50-question cohort with exact models, retrieval evidence and citations stored; later live results may differ | Frozen snapshot hash — the same inputs regenerate the same report |
| Service and delivery | |||
| Turnaround | Minutes, automated | Minutes, automated | Measured report in minutes, generated on demand; analyst review and revisions on the engagement schedule |
| Human analyst review | Automated only | Automated only | Dedicated analyst team |
| Stakeholder conference call | Not included | Not included | Kickoff and findings review |
| Action-plan workshop | Not included | Not included | Included, per modality |
| Implementation choices | Customer or agency | Customer or agency; separately scoped managed implementation is available | Customer, agency, or collaborative delivery; separately scoped managed implementation is available |
| Change approval and rollback | Not applicable | Not applicable | Approvals bound to a proposal hash; atomic apply with backups |
| Re-scan and verification | Not included | With each new purchase | Remeasurement against the same frozen prompt and surface matrix |
| Post-delivery support | Email help with account, billing and delivery | Bounded contact and email help for account access, billing, delivery, and clarification of customer-visible findings | Support follows the signed scope; any SLA must be negotiated and signed |
| Contract and SLA | Standard terms | Standard terms | SLA only if negotiated and included in the signed agreement |
| Commercial | |||
| How you buy | Instant online checkout | Instant online checkout | Scoped proposal after a discovery call |
| Price | $25 — instant online checkout | $279 — instant online checkout | Scoped to your organization — contact sales |
Contact SalesDiscovery call · scoped proposal | |||